JPG vs PNG vs WebP: Which Format Should You Use? (And How to Convert Them)
Introduction: The "Unsupported File Format" Nightmare
We have all been there. You transfer photos from your iPhone to your Windows PC, only to find they are all .HEIC files that won't open. Or you try to upload a screenshot to your website, but the .PNG file is so massive it slows everything down.
In the digital world, not all images are created equal. Choosing the wrong format can mean blurry photos, slow websites, or annoying compatibility errors.
So, which one should you choose? And how do you fix it when you have the wrong one? In this guide, we will break down the JPG vs PNG vs WebP battle once and for all, and show you how to securely convert your images using a free Image Converter without uploading your private files to the cloud.
The Format Battle: JPG vs. PNG vs. WebP vs. HEIC
To pick the right format, you first need to understand the common image file types and what each one is best at. Here is the breakdown:

1. JPG (The Photographer's Choice)
- Best for: Real-world photos, social media posts, printing.
- Pros: Universal compatibility (works on everything from 1990s PCs to smart fridges) and small file size.
- Cons: It uses "lossy" compression, meaning you lose a tiny bit of quality every time you save it.
2. PNG (The Designer's Choice)
- Best for: Screenshots, logos, graphics with text, and transparent backgrounds.
- Pros: "Lossless" quality (sharp details) and transparency support.
- Cons: Files are huge. A complex PNG can be 5-10x larger than a JPG.
3. WebP (The Website's Choice)
- Best for: Websites, blogs, and app interfaces.
- Pros: Developed by Google, it offers the best of both worlds—transparency (like PNG) and tiny file sizes (smaller than JPG). If you run a website, you should convert your images to WebP to improve load speeds.
- Cons: Compatibility issues. Some older software still can't open WebP files.
4. HEIC (The Apple User's Choice)
- Best for: Storing photos on iPhones and Macs.
- Pros: Incredible efficiency. As the standard for Apple devices, it stores high-quality photos in half the space of a JPG.
- Cons: It's a nightmare on Windows. Most non-Apple devices cannot view HEIC files natively without installing extra extensions.
Cheat Sheet: When to Use Which Format?
Still confused? Here is a simple rule of thumb to help you choose the best format for every situation:
- For Photographs (People, Nature, Travel): Use JPG. It keeps files small while maintaining good color depth.
- For Screenshots & Graphics (Logos, Text): Use PNG. It keeps text sharp and edges crisp.
- For Websites (Speed): Use WebP. It loads faster than anything else.
- For Apple Devices: Keep HEIC. But if you need to share with Windows/Android users, convert it to JPG first using our dedicated HEIC to JPG Converter.
Tutorial: How to Convert Images Securely (No Uploads)
Now that you know which format you need, how do you change your file without installing expensive software?
Most online converters ask you to upload your files to their servers. This is fine for memes, but risky for personal photos or business documents.
BulkPicTools is different. Our Image Converter runs entirely in your browser. Your images never leave your computer.

Scenario 1: How to Convert WebP to JPG
Did you download an image from Google Images, but it's a .webp file that Photoshop won't open?

- Go to our JPG Converter.
- Drag and drop your WebP file.
- The tool will automatically set JPG as the output format.
- Click "Convert" and download instantly.
Scenario 2: How to Convert HEIC to JPG on Windows
If you have a batch of iPhone photos (.HEIC) that show up as blank icons on your PC:
- Open the HEIC to JPG tool.
- Select all your HEIC files (we support bulk conversion).
- Need transparency? You can also switch the output to PNG.
- Watch as they are processed locally on your device—privacy guaranteed.
Pro Tip: You can also use this tool to fix the "file too big" problem by converting heavy PNGs to lightweight JPGs or WebPs.
Bonus: Combine Conversion with Compression
Sometimes, changing the format isn't enough. If you converted a PNG to a JPG but it's still 2MB, you need to compress it.
We made this easy. After converting, you don't need to re-upload. Simply move your files to our Image Compressor to squeeze out that extra file size—perfect for optimizing website load speeds.
FAQ: Image Format Questions
1. Which image format is the highest quality?**
A: PNG and TIFF are lossless formats, meaning they retain the highest quality but have larger file sizes. JPG is lossy but good enough for photos.
2. Is WebP better than JPG?**
A: For websites, yes. WebP images are typically 25-35% smaller than JPGs of the same quality, which makes web pages load faster.
3.Can I convert HEIC to JPG on Windows without installing software?**
A: Yes. Use a browser-based tool like BulkPicTools Image Converter. It runs locally in your browser, so you can convert HEIC files without installing plugins or uploading data.
Conclusion
Choosing between JPG, PNG, and WebP doesn't have to be complicated. Just remember:
- JPG for photos.
- PNG for graphics and screenshots.
- WebP for websites.
- HEIC for Apple devices (but convert before sharing!).
And when you need to switch formats, don't risk your privacy on cloud-based converters. Use BulkPicTools to handle everything safely and instantly on your own device.
Need to switch formats fast? Don't upload your private files to a server. Convert unlimited images securely in your browser now.
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